Bhupendra Kunwar Blog

07 July 2006

For the first time, Google accounted for more than 6 of 10 searches conducted in the U.S., according to Hitwise.

For the four weeks ended July 29, Google accounted for 60.2 percent of U.S. searches among the top 57 search engines, writes Hitwise’s Bill Tancer in his blog. Yahoo Search was second in July search volume with 22.5 percent, and MSN Search was third with 11.8 percent. The top three together accounted for 94.5 percent of searches.

Hitwise last released search volume data for May (see below), when Google’s share was 59.3 percent, Yahoo’s 22.0 percent and MSN’s 12.1 percent.

News Source: www.marketingvox.com

03 Aug 2006

comScore Forecasts Total E-Commerce Spending by Consumers Will Reach Approximately $170 Billion in 2006

Non-Travel E-commerce Spending Grows 25 Percent in First Half of 2006 Versus Year Ago; Travel Spending up 15 Percent

RESTON, Va., August 2, 2006 – comScore Networks today reported its e-commerce sales estimates for the first six months of 2006 and forecasts for the entire year. From January through June, total online spending by consumers totaled $80.8 billion, representing a 20.1 percent increase over the same period in 2005. Online non-travel (retail) spending increased by 24.6 percent to $46.1 billion, while travel spending reached $34.7 billion, marking a 14.7 percent gain.

Several retail categories achieved significant growth compared to last year. Office Supplies, the top gaining retail category, saw online spending rise 54 percent, while Computer Software grew 39 percent. Also experiencing strong gains in the first half of 2006 were Sport & Fitness (up 38 percent), Home & Garden (up 36 percent), and Toys & Hobbies (up 33 percent).

Total Online Spending to Reach Approximately $170 Billion in 2006

Overall, comScore forecasts that total online spending in 2006 will reach approximately $170 billion. Of that total, comScore estimates that non-travel e-commerce spending will hit approximately $102 billion in 2006, breaking the $100 billion threshold for the first time. Approximately $24 billion is expected to be spent on non-travel during the 2006 holiday season (November 1^st – December 31^st).

“Despite the sluggishness of retail growth in general, online consumer spending remains strong,” noted Gian Fulgoni, Chairman and Co-Founder of comScore Networks. “Growth in non-travel online spending continues at a rate of 25 percent year-over-year, which suggests that consumers’ online purchase behavior has been relatively unaffected by the general economic trends. This news certainly bodes well for online retailers for the upcoming holiday season, with online consumer spending expected to reach $24 billion in the November through December period.”

News Source: http://www.comscore.com

3 Aug 2006

comScore Networks yesterday reported its e-commerce sales estimates for the first six months of 2006 and forecasts for the entire year.

Total online spending by consumers in the first half of 2006 totaled an estimated $80.8 billion, a 20.1 percent increase over the same period in 2005, according to comScore. Online retail (non-travel) spending increased 24.6 percent, to $46.1 billion, compared with the year-ago period; online travel spending reached $34.7 billion, a 14.7 percent gain.

Total online retail spending in 2006 is forecast by comScore to reach approximately $170 billion. Non-travel e-commerce spending is expected to reach $102 billion, breaking the $100 billion threshold for the first time. Approximately $24 billion is expected to be spent on non-travel online sales during the 2006 holiday season (November 1 to December 31).

Several retail categories grew significantly in 1H06: Office supplies online spending increased 54 percent from 1H05; computer software, 39 percent; sport and fitness, 38 percent; home and garden, 36 percent; and toys and hobbies, 33 percent.

News Source: http://www.marketingvox.com